As the push for sustainability continues to grow, insulation companies are stepping up with greener, smarter solutions.
In 2025, choosing the right eco-friendly insulation brand doesn’t just reduce your environmental footprint — it also increases energy efficiency, improves air quality, and adds value to your Midwest home.
Here’s a breakdown of the best green insulation brands on the market today and why they’re worth considering.
1. Applegate Insulation
Material: Cellulose
Why It’s Great:
Applegate’s cellulose insulation is made from recycled newspaper and paper products. It’s treated for fire and mold resistance and has a strong R-value — perfect for Midwest attics and walls.
✅ 85% recycled content
✅ Cost-effective
✅ Ideal for older homes
2. Greenfiber
Material: Cellulose
Why It’s Great:
Greenfiber is a national leader in eco-friendly cellulose insulation, made from recycled paper with low embodied energy. It provides excellent air sealing and thermal performance.
✅ Effective soundproofing
✅ Moisture-resistant
✅ Available in loose-fill and dense-pack
3. Knauf EcoBatt®
Material: Fiberglass with EcoBinder
Why It’s Great:
Knauf’s EcoBatt uses renewable bio-based binders and recycled glass instead of harsh chemicals. It’s formaldehyde-free and safe for indoor air quality.
✅ Up to 70% recycled content
✅ Easy to install
✅ Low VOC emissions
4. Havelock Wool
Material: Sheep’s Wool
Why It’s Great:
A premium insulation made from 100% wool, Havelock Wool is renewable, biodegradable, and naturally fire-resistant. It’s also excellent at managing moisture and humidity.
✅ Chemical-free
✅ Naturally antimicrobial
✅ High performance in variable Midwest conditions
5. Demilec by Huntsman
Material: Spray Foam
Why It’s Great:
Demilec offers closed- and open-cell spray foams made from recycled plastic bottles and renewable materials. Their newer formulations are low-VOC and environmentally conscious.
✅ Superior air sealing
✅ Durable and moisture-resistant
✅ Ideal for hard-to-insulate areas
Why This Matters for Midwest Homes
Midwest homes endure extreme weather — from below-zero winters to humid summers. Choosing eco-friendly insulation:
- Improves comfort year-round
- Lowers energy bills
- Reduces your home’s environmental impact
- Qualifies for rebates and tax credits
Want to Go Green with Your Insulation?
At Illowa Insulation, we stay on top of the latest eco-friendly products so you don’t have to. Whether you want cellulose, spray foam, or sheep’s wool, we’ll help you pick the best solution for your home.
📞 Call us at (309) 716-3496 or
👉 Request your free green insulation quote